APC by Schneider Electric

West Kingston, RI – October, 2009 – APC by Schneider Electric, a global leader in integrated critical power and cooling services, today announced the launch of APC’s “Ride of a Lifetime Challenge” offering electrical contractor firms in the United States and Canada an opportunity to win one of eight OCC Original production choppers from Orange County Choppers (OCC).The contest, which runs through June 30, 2010, is designed to provide electrical contractor firms with additional information regarding the integration of Schneider Electric and APC solutions to help develop and expand their businesses.   “Last month we gave OCC the unique challenge to build a hybrid Schneider Electric chopper that demonstrates how we help people make the most of their energy,” said Rob McKernan, President, North America, APC.“To commemorate this challenge, we are encouraging electrical contractor firms to learn more about what inspired our theme bike and how they can work with APC to deploy safe, reliable, and efficient data center solutions.”   Later this year the Schneider Electric custom motorcycle will embark on a road show to give electrical contractor partners a sneak preview of the theme bike and an opportunity to meet their local support team to learn more about APC’s “Ride of a Lifetime Challenge”. The roadshow includes eight regional events slated for Atlanta, Boston, Chicago, Dallas, Los Angeles, Newburgh, NY, Toronto, and Washington, D.C.The events will also serve as an educational forum for electrical contracting firms to learn more about partnering with Schneider Electric and APC to capitalize on emerging trends like energy management and sustainability.   Through APC’s “Ride of a Lifetime Challenge” electrical contractor firms can earn chopper ‘keys’ by recommending APC three-phase power solutions, including both the APC and MGE product lines.Electrical contractor firms can accrue keys throughout the contest to have a chance of starting one of eight OCC Original production choppers.For APC’s “Ride of a Lifetime Challenge” contest details and to register please visit www.RideWithAPC.com. For more information on APC and its integrated solutions please visit www.apc.com or call 800-877-4080.   About APC by Schneider Electric APC by Schneider Electric, a global leader in critical power and cooling services, provides industry leading product, software and systems for home, office, data center and factory floor applications.Backed by the strength, experience, and wide network of Schneider Electric’s Critical Power & Cooling Services, APC delivers well planned, flawlessly installed and maintained solutions throughout their lifecycle.Through its unparalleled commitment to innovation, APC delivers pioneering, energy efficient solutions for critical technology and industrial applications.In 2007, Schneider Electric acquired APC and combined it with MGE UPS Systems to form Schneider Electric’s Critical Power & Cooling Services Business Unit, which recorded 2008 revenue of €2,6 billion (including APC-MGE sales of $3.7 billion) and employed 12,000 people worldwide.APC solutions include uninterruptible power supplies (UPS), precision cooling units, racks, physical security and design and management software, including APC's InfraStruXure® architecture, the industry’s most comprehensive integrated power, cooling, and management solution.Schneider Electric, with 114,000 employees and operations in 100 countries, achieved sales of €18,3 billion in 2008.All trademarks are the property of their owners. www.apc.com